What’s your story?

Jo Matthews freelance copywriter, communications consultant and coach

I’m a copywriter, communications consultant and coach. I help organisations and individuals to tell their stories in creative and empowering ways.

WHAT I OFFER

  • I have twenty years of experience across campaign, brand communications and digital copywriting as well as speech, editorial and academic writing. I specialise in helping clients to find their unique tone of voice.

  • Creating clear and compelling strategies from disparate information is one of my strengths. I have a wealth of both public and private sector experience and have worked on a range of conscious marketing projects. 

  • I am a certified coach and work with individuals at cross-roads in their lives and careers, encouraging them to rewrite their narratives in empowering ways. I also run team-building and storytelling workshops.

UEFA

Uber

Booking.com

Converse

International Olympics Committee

UNIQLO

Nike

Tommy Hilfiger

IKEA

Bugaboo

INTERSPORT

Rimmel

Cartier

TOMS

Oxfam

Insight Timer

Nikon

Monsoon

tonies ®

COMME des GARÇONS

ACCOR

ASICS

McArthurGlen

UEFA 〜 Uber 〜 Booking.com 〜 Converse 〜 International Olympics Committee 〜 UNIQLO 〜 Nike 〜 Tommy Hilfiger 〜 IKEA 〜 Bugaboo 〜 INTERSPORT 〜 Rimmel 〜 Cartier 〜 TOMS 〜 Oxfam 〜 Insight Timer 〜 Nikon 〜 Monsoon 〜 tonies ® 〜 COMME des GARÇONS 〜 ACCOR 〜 ASICS 〜 McArthurGlen 〜

  • “Fast and efficient, Jo is a calm and elegant copywriter with an unexpectedly bold writing style. She has a unique talent to listen to and understand what you need, translating jumbled thoughts into remarkable creative concepts.”

    — Bugaboo // Copywriting

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ABOUT ME

Originally from Oxford (UK), I now live in Amsterdam, and work with clients across the world.

Jo Matthews Freelance Copywriter Amsterdam